Introduction to Unilever Bangladesh

Unilever Bangladesh (UBL) is the leading Fast Moving Consumer Goods Company in Bangladesh with a heritage of 50 years and products that are present in 98% of Bangladeshi households.

UBL started its journey in Bangladesh with the production of soaps in its factory in Kalurghat, Chittagong. Over the years the company introduced many affordable brands which won the hearts of consumers across the country. Today, our brands are present in almost every household in the country.

UBL is the market leader in 7 of the 8 categories it operates in, with 20 brands spanning across Home Care, Personal Care and Foods.

Its operations provide employment to over 10,000 people directly and indirectly through its dedicated suppliers, distributors and service providers. 99.8% of UBL employees are locals with a large number of local UBL employees now working abroad in other Unilever companies as expatriates.

Doing Well by Doing Good

Unilever believes in ambitious growth of the business while fostering a sustainable environment. We believe the two must be related and hence sustainability is placed at the heart of everything we do. Our philosophy of ‘Doing Well by Doing Good’ is captured in the Unilever Sustainable Living Plan (USLP).

Some of the initiatives under USLP in Bangladesh are :

  • Lifebuoy Lifesaver Program – a Lifebuoy initiative to reduce child mortality through handwashing with soap.

  • Oral Health & Hygiene Awareness Programme – led by Pepsodent, this school-based activation program aims to reach 7 million people with its dental checkups and oral hygiene awareness.

  • Lifebuoy Friendship Hospital - launched in March 2002 in association with the humanitarian organization "Friendship”, the hospital is situated on a boat with a dedicated medical team and reaches out to people who do not have access to proper medical facilities.

  • Pureit - launched in 2010, Pureit is a water purifier which aims to provide safe drinking water to 2.5 million people by 2015.

  • Pollydut - through this project unemployed youth in villages have been incorporated into our distribution network to provide them with a sustainable livelihood.

  • Aparajita - in association with JITA Bangladesh, UBL has created a sustainable business opportunity for rural women in the form of Aparajita. Aparajitas are recruited to sell UBL and other company products, door-to-door. Over 7000 Aparajitas earn their living by selling UBL products.

  • Project Laser Beam (PLB) – PLB, a multi-million dollar, multi-stakeholder project between Unilever Foundation and WFP, was conducted in Shatkhira, Bangladesh from 2010 to 2014. The project worked across four pillars – Nutrition, Water, Health and Hygiene, and Livelihood, to develop a holistic model to eradicate malnutrition.

  • Tackling Malnutirition – 2 projects with Save the Children addressing child malnutrition have programs running in 4 divisions of the country. These projects are aimed at aiding the Government improve their malnutrition treatment infrastructure and provide direct interventions for effected individuals in terms of nutrition education and livelihood.  

     

UBL is a Joint Venture of the Government of Bangladesh and Unilever, one of the world’s leading suppliers of fast moving consumer goods with strong local roots in more than 100 countries across the globe. Unilever holds 60.4% share in UBL.

Related links

View our Introduction to Unilever presentation