Pepsodent Dentibus

Pepsodent Dentibus

Regular oral care is not given as much priority as needed by a great portion of the people of Bangladesh. Most people feel strong reluctance to visit dentists until they experience major pain and discomfort. Thus, the Pepsodent Dentibus takes expert advice and free checkup opportunities to the people and to schoolchildren so that the future generation of Bangladesh can have confident bright smiles.

Since oral care has a strong association with Unilever Bangladesh, it has set up a modified bus equipped with modern dental checkup facilities. Certified professional dentists go to various schools and neighbourhoods. The Dentibus visits are pre-announced so that local residents can set aside time to do a free dental checkup. The dental surgeons give advice and consultation and create awareness about the need for dental hygiene and regular checkups. The surgeons brief the Dentibus visitors on the status of their oral health and provide them with essential information on oral hygiene through booklets. They also consult on preventive measures and effective brushing methods.

The Dentibus visits two school and their localities every week. These school visits are usually tagged with various team games in classes that teach children about oral health with a fun twist allowing them to win exciting gifts. The initiative is an innovative way of getting medical health and advice to the people thereby ensuring that good dental health is at their doorsteps.

The company is proud since it has been able to reach out to 250,000 per year since the initiation of Pepsodent Dentibus.